PR & Communications Manager

Are you a talented storyteller who has experience creating and executing a scalable PR and integrated communication strategy? It is an incredibly exciting time to be part of the PR & Communications team at Zappi as we continue to expand our footprint in the adtech and consumer insights ecosystem.

As our Senior PR & Communications Manager, you will join the business to support our public relations, thought-leadership, brand reputation and executive positioning efforts. Reporting to the Head of Corporate Communications and partnering closely with the Content Marketing, Community, Demand Gen and Customer Marketing teams, you will play a critical role in helping us amplify our visibility, elevate our influence and credibility, and strengthen our reputation in the adtech and consumer insights space.

The ideal candidate will bring solid PR & content creation expertise from a product-led/tech organization. They will understand the power of traditional earned media, but experiment with and be excited by new storytelling opportunities and content formats across owned and paid channels. In short, they will know what it means to be relevant in a rapidly changing and competitive media landscape.

Responsibilities:

• Coordinate the implementation of the media & influencer strategy to increase awareness and understanding of Zappi as the consumer insights platform for enterprises, its products, people and major milestones.
• Work cross-functionally with internal stakeholders to identify and develop corporate narratives and POVs
• Write and edit content for external communications, including company statements, media pitches, blog posts, press releases, bylined articles, and more
• Develop authentic and highly contextual pitch campaigns to support consumer market research, the corporate story, new products, tech innovation, etc.
• Manage awards and speaking engagements calendar and submissions, proactively recommending relevant opportunities
• Build and execute best-in-class thought leadership programs for senior leaders to elevate their visibility and credibility in top-tier avenues, including media appearances, podcasts and speaking engagements at events
• Support the development of corporate communications initiatives with senior stakeholders, including investor relations and ESG initiatives
• Build and nurture positive relationships with key opinion leaders, including journalists, influencers and industry bodies, briefing them on Zappi’s developments and industry issues.

Requirements:

• Has solid experience in B2B PR/Communications (5-7 years preferably) and knowledge of the advertising and marketing space
• Has a strong track record of ghostwriting long-form content, developing events and awards submissions and thought leadership communications
• Has excellent communication skills and executive presence; you’re confident presenting to senior stakeholders, providing feedback, and acting as an advisor to executives
• Has high standards for deliverables; when it comes to creating content, you push for excellence in both the narrative and the details
• Has a natural ability to establish relationships with key stakeholders quickly and gain their trust and confidence.
• Enjoys operating autonomously, able to get work done with little supervision.
• Thrives on change, is able to work in a fast-paced environment and is quick to adapt as required.

It Would Be Nice If You Had:

• Experience in a SaaS/ tech company
• Strong connections in the advertising and marketing ecosystem
• Experience in content amplification and repurposing techniques

Benefits:

• Competitive pay scales, benchmarked annually - we aim to pay well, so that you can do your best work
• Unlimited annual leave - minimum of 20 days per year + regional public/bank holidays + quarterly company wide mental health day off
• Strong focus on personal development - no questions asked $1,500 annually for books, courses, etc. Beyond that, a tailored approach to help you reach your personal goals and full potential (coaching, mentoring, conferences, courses etc.)
• Remote flexibility - we embrace remote work fully while realising the benefits of face time, with no mandated office days. We do like to get people together from time to time for in person workshops and optional social events
• Hardware and tools to suit your needs, at the office and at home. Commonly: 16” MacBook Pro; High-res monitor, keyboard, mouse, chair, call headset
• Access to expert mental health resources and accredited therapists through Spill
• Wellbeing perks such as refreshments, yoga and cycle to work scheme
• Immediate access to Zappi's Health Insurance Plan (80% employer contribution, 60% for dependents)
• Option to enter Zappi's 401k program after 90 days of employment, matched up to 4%